Take a Break, Take a Read
AI Dental Content Writing: Useful Assistant or Risky Shortcut?
AI writing tools didn’t arrive with a drumroll. They crept in quietly and suddenly became impossible to ignore. One minute, they were novelty tools. Next, they’re drafting blogs, captions, and emails for busy dental teams and content creators. On the surface, it all sounds ideal. Faster output. Fewer bottlenecks. Less
How to Write Dental Content for AI-Powered Search – 7 Key Tips
Optimisation Type Focus Ideal Content AEO (Answer Engine Optimisation) Direct, short-form answers for AI and voice search FAQs, featured snippets, Q&A sections GEO (Generative Engine Optimisation) Long-form, contextual content for AI citation Treatment guides, explainers, case studies AIO (AI Optimisation) Technical and structural readiness for AI systems Schema, author bios,
How to Make Your Dental Blog Work Harder (Instead of Gathering Dust)
A client asked me recently, “How much traction should we expect from this blog post you’ve written?” It’s a fair question, and one I hear often. But my answer usually surprises people. Because the truth is: a blog doesn’t create traction by itself. It’s not a magic button you press
7 SEO Tips for Dentists Who Want to Be Found – Patient Journeys Start With Google
Did you know that approximately 7% of all Google searches are healthcare-related? That translates to around 70,000 healthcare searches per minute or 1 billion healthcare searches every single day. Add to this the fact that 77% of people search for a provider online before committing to make an appointment, and it’s
Dental Blogs – The Unsung Heros of Practice Growth
Most dental professionals know that dental blogs play a role in SEO. Fresh, relevant content helps your website rank better on Google, that bit’s well established. But over the years, I’ve learned that blogs can do a lot more than just feed the algorithm. And, with over 7.5 million blogs
Benefits of Email Campaigns for Dentists – What You Need To Know
Email marketing can be a literal game-changer for dental practices: when used correctly, it can revolutionise the connection you have with patients. Email campaigns can help you keep in touch with your patient base, encourage appointment bookings, and allow you to focus on preventative care by educating on good oral