Here’s a question… How many times have you clicked through to a web page with great anticipation only to find out that it’s poorly written doesn’t answer your search query or just plain bores the pants off you! The truth […]
While a dentist and a dental copywriter might be on two separate sides of the spectrum they can actually make an awesome team. If you stop and think about if for a second, when you want to get more patients […]
In my profession I get to see a lot of dental copy. Some of it good and some of it not so good. So what makes for the best dental copy? Here are my thoughts… Posts or pages that are […]
As the co-owner of a small team of freelance writers and dental bloggers, you could say that we’re a much misunderstood bunch. A bit of a strange statement I know, but here’s why I think this… I posted a link […]
There are many ways that you can market your dental practice to potential patients online. Blogging, social media, and case studies are by far the most popular but today I want to throw another one in the mix – dental treatment […]